In determining each year’s official color (we’re still surprised that people actually do this!), Pantone looks at shopping trends as well as designer runways, fabric shows, news events, pop culture and consumer habits. According to Leatrice Eiseman, executive director of the Pantone Color Institute, as quoted on the Today Show’s website: “There’s the element of encouragement with orange, it’s building on the ideas of courage and action, that we want to move on to better things. I think it would be a disservice to go with a relaxed, soothing color now.”
Apparently, we’ll be seeing tangerine and other orange tones throughout the fashion and home décor worlds this year…which doesn’t seem like a bad thing. Not gonna lie…Tangerine Tango is feeling pretty good!
Find out more about Tangerine Tango, and see lots of examples, at Pantone’s website.